市场部主管个人英文简历范文

发布时间:2017-12-31 编辑:婉良 手机版

  通常美式简历的规范写法都是不写Objective的。小编给大家整理了2篇市场部主管个人英文简历范文,希望可以帮到你们。

  市场部主管个人英文简历范文【一】

  PERSONAL DATA:

  Name: YJBYS

  Date of Birth: July 1, 1964

  Sex: Male

  Languages: English, Mandarin and Shanghainese

  Training:

  • McDonald’s Worldwide Hamburger Marketing University Class XXIX at McDonald’s Global at Oak Brook, Chicago, U.S.A---Marketing Strategic

  Planning Training Session

  • 1-Month Working & Training Experience at Reebok China HQ in Hong Kong

  • 2-Month Working & Training Experience at Lion Nathan Global in Sydney, Australia

  • 2-Month Working & Training Experience at Perfetti Global in Milan, Italy

  • Research Training from Gallup in China

  • Advertising & Media Planning Training from O & M and Mind Share in China

  • Presentation Skills Training in China

  • International Trade & Finance Training in China .

  E-mail: 123456@yahoo.com.cn

  Mobile: ************

  EDUCATIONAL BACKGROUND:

  1986-1990: Department of Sociology, Peking University

  Bachelor of Law in Sociology

  PROFESSIONAL EXPERIENCE:

  2002- Present: Senior Marketing Manager, McDonald’s ( China ) Co., Ltd.

  Position Purpose

  Leads the process of developing of the marketing/business plan that profitably builds sales, transactions, and market share for McDonald’s brand. Leads additional areas of responsibility with impact outside of discipline. Key customers include Top Management, Division/Home Office Staff, Agencies, Key Suppliers, Staff and Restaurant Management

  Principal Accountabilities

  1 Leadership

  • Maintains and strengthens the McDonald’s brand position in the market as of responsibility

  • Actively participates with Agencies, and Top Management in establishing and communicating business goals

  • Leads the strategic and tactical development, execution, evaluation and continuous improvement of all national / local, promotion and public relations activity to achieve annual business goals

  • Identifies and utilizes available resources outside of the market to aid in the development and execution of the business/marketing plan

  2 Process Management

  • Maintains and strengthens the McDonald’s brand position in the market and other areas of responsibility

  • Leads the process for development, execution and evaluation of media plans

  • Leads the process for development and execution of local creative ( TV, radio, outdoor, print, and restaurant merchandising, etc. ) in accordance with national creative standards

  • Leads the process for development and execution of ethnic and other key targeted marketing plans in order to reach important customer segments

  • Leads the process for developing relationships with strategic business partners ( outside suppliers, RMHC, Distribution Center, etc. )

  • Leads the process for managing media relations and crisis management

  • Serves as the Department Head for the administration of the Marketing Department ( Staff responsibilities, cross-functional teams, budget management, etc. )

  • Leads the process to promote local store marketing as a resources

  • Ensures the proper use of the McDonald’s trademarks, logo, producer’s licenses, and make sure all advertising materials have legal and creative approval

  3 People

  • Selects, develops and coaches marketing staff to create and effective Marketing team and develop them for future opportunities within the system

  • Builds strong relationships and fosters teamwork among Agencies, Suppliers and Staff to achieve maximum performance

  4 Analysis

  • Gathers, analyzes, and provides accurate, relevant, and timely information so that agencies make the best recommendations

  • Interprets and evaluates information related to sales, P & L, promotional evaluation, competition, general economic trends, and qualitative/quantitative research

  • Offers advise and counsel to ensure that company financial resources are used effectively

  2001-2002: Marketing Manager, Reebok International Trading ( Shanghai ) Co., Ltd., Swire Resources Group

  Job Summary & Objectives

  • Supervise a sales team to deliver the budgeted sales turnover and gross profit , for Reebok and Non-Reebok’s Business in Eastern China.

  • To be responsible for entire marketing & operation of company’s brands with company’s business objectives and marketing strategies

  市场部主管个人英文简历范文【二】

  Name: YJBYS Sex: Female

  Ethnic: Chinese political features: members

  Academic qualifications (degree): Bachelor of professional: the management of commercial enterprises

  Contact Tel: 12345678 Mobile: 139000234

  Contact Address: XX Street, Dongcheng District, Beijing on the 10th Zip: 100007

  Email Address: 12345678@sohu.com pager :66881122-1234

  Educational background

  Graduate institutions: the University of North Industries, Department of Economics and Management 1988-1992

  Other: Other training

  1996 Beijing International Studies University in the self-study English; self-study marketing and management of undergraduate courses; have driver#39;s license

  Work experience

  * May 1998 --- the company has XX

  Senior director of planning

  Product advertising program development and cost control / planning and arrangements for the implementation of promotional activities / day-to-day advertising competing products monitoring, analysis and timely adjustment of product planning program / market survey visit. Proposed, the development of complete retail terminals to improve the program / market of the year compared with sales data analysis, preparing next year#39;s advertising proposal

  Results: the effective marketing strategy to make reasonable XX company#39;s products to become well-known brand with the industry, product sales increase steadily, reaching the company expected sales target.

  * March 1995 --- March 1998 an international well-known enterprises

  Market Director

  A unified marketing strategy formulation, implementation and evaluation activities summary / formulation of advertising solutions, advertising agencies and advertising companies to complete the production and delivery / visits to the retail market, tracking regional retailers, sales agents in dynamic, competitive market dynamics monitoring / collection of market intelligence analysis / coordination of external suppliers and the media to implement large-scale public relations activities

  Results: the company#39;s image and corporate culture has been widely disseminated, people. Product sales and market share steadily increased and become well-known brand with the industry.

  October 1992 * December 1994 --- XX Telecom

  Planning Assistant Manager

  Develop and implement sales plans, promotions promotional plan / marketing funds management / responsible for product sales in the Northeast region / technology center to coordinate the after-sales service and dealer relations between

  Profile

  For many years served on the large and medium-sized enterprise market, the planning department, I have accumulated a wealth of work experience, to grasp the market dynamics, carried out the planning and implementation of the market as a whole to have an in-depth study and self-study marketing and management of undergraduate courses. I work in a serious and responsible, like to accept new challenges and strive to fulfill.

  Hobbies

  Broad-loving. Favorite ball games and climbing, the University was the school football team. Also like singing, music and so on.

  I character

  Moderate, modest, self-discipline, self-confidence (based on the person#39;s circumstances).

  Another: the most important thing is the ability, I believe that your company will feel that I am a suitable candidate for this position!

  Look forward to working with your interviews

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